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Your Customers Are Using AI.
Can They Find Your Business?
ChatGPT, Google AI Overviews, Gemini and Perplexity are changing how customers discover businesses. If your business isn't appearing in AI-generated answers, you're missing opportunities before prospects even reach Google.
AI SEARCH AUDIT SERVICES
Find Out How Visible Your Business Is In AI Search
Most businesses have no idea whether they appear in AI-generated recommendations—or whether competitors are being recommended instead.
Our AI Search Assessment provides an independent review of how visible your business is across leading AI search platforms, including ChatGPT and Google AI Overviews.
Your free AI Search Audit reveals:
✓ Whether ChatGPT and Google AI Overviews can find your business
✓ Which competitors are being recommended instead
✓ Your biggest AI visibility gaps
✓ Practical actions to improve visibility
Every assessment includes a personalised review and a 2-hour implementation workshop with an AI Search specialist.
TRADITIONAL VS AI SEARCH
Customers Are Searching Differently
Customers are increasingly asking AI platforms for recommendations instead of browsing search results.
When AI provides an answer, only a handful of businesses are mentioned.
If your business isn't one of them, potential customers may never reach your website.
WHAT YOU'LL RECEIVE
AI Visibility Assessment
Gain a clear understanding of how AI platforms discover, interpret and recommend your business. Our assessment identifies strengths, visibility gaps and opportunities across ChatGPT, Google AI Overviews and other AI-powered search platforms.
Included in Your Assessment
AI Visibility Assessment
Evaluate how visible your business is across leading AI search platforms and understand how AI systems perceive your brand, services and expertise.
Competitor Benchmark Report
See which competitors are appearing in AI-generated recommendations, where they have an advantage, and where opportunities exist to improve your position.
AI Search Opportunity Analysis
Identify the factors limiting your visibility, including content, authority, entity recognition and AI search readiness.
Prioritised 30-Day Action Plan
Receive practical recommendations and next steps designed to strengthen discoverability, authority and recommendation potential across AI search platforms.
2-Hour AI Search Strategy Session
Your assessment includes a dedicated session with an AI Search specialist to review findings, answer questions and provide practical guidance on implementing the recommendations.
AI SEARCH PROCESS
The Clickthrough AI Visibility Framework
Every audit evaluates your business across three critical areas:
Discoverability
Can AI platforms find your business?
Understanding
Can AI platforms understand what you do?
Recommendation
Would AI confidently recommend your business?
This framework helps identify where visibility opportunities exist.
AI SEARCH STATS
The Top 3 AI Search Engines
AI search is rapidly becoming a major channel for customer discovery. Businesses that appear in AI-generated recommendations have an increasing advantage as customers shift from traditional search to AI-powered answers.
Why AI Search Matters
- 50% of consumers now use AI-powered search tools when researching products, services and brands.
- Around 50% of Google searches already include AI summaries, with that figure expected to exceed 75% by 2028.
- 58.5% of Google searches now end without a click, as users increasingly get answers directly from search results and AI-generated responses.
ChatGPT
With over 1 billion global monthly active users, ChatGPT is becoming a significant discovery platform for researching products, suppliers and service providers.
Google AI Overviews (Gemini)
Google's AI-generated search summaries are changing how customers interact with search results. As AI Overviews continue expanding across more searches, visibility within Google's AI responses is becoming increasingly important.
Microsoft Copilot
Integrated across Bing, Microsoft 365 and Windows, Copilot is embedding AI-powered search and recommendations directly into everyday business workflows, making it an increasingly important visibility channel.
The question is no longer whether customers will use AI to discover businesses. The question is whether AI platforms will recommend yours.

Why Clickthrough?
For over 16 years, Clickthrough has helped New Zealand businesses improve their online visibility through SEO, Google Ads, content marketing and digital strategy.
As search evolves, we've expanded our expertise into AI visibility and AI-powered customer discovery. Our AI Search offering is supported by insights and expertise from Matrix AI, a specialist AI consultancy founded by Clickthrough's owner. Matrix AI helps organisations develop AI strategies, governance frameworks, training programmes and AI adoption initiatives.
This combination of digital marketing expertise and specialist AI consulting knowledge gives us a practical understanding of how AI platforms discover, understand and recommend businesses.
Our AI Search Audit provides a clear assessment of how visible your business is across platforms such as ChatGPT, Google AI Overviews, Gemini and Perplexity, along with practical recommendations to improve your visibility and competitive position.
Frequently Asked Questions
What is AI Search?
AI Search refers to the growing use of platforms like ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity to answer questions, recommend products and suggest service providers. Instead of displaying a list of links, these platforms generate direct responses. AI Search optimisation helps businesses improve their visibility within these AI-generated answers and recommendations.
How is AI Search different from traditional SEO?
Traditional SEO focuses on improving rankings in search engines like Google. AI Search focuses on helping AI platforms find, understand and recommend your business when users ask questions. While strong SEO remains important, AI visibility is also influenced by factors such as content structure, authority, entity recognition, trust signals and how easily AI systems can interpret your expertise.
Can you improve visibility in ChatGPT and Google AI Overviews?
Yes. While no agency can guarantee placement in AI-generated answers, there are proven strategies that improve the likelihood of your business being discovered, understood and referenced by AI systems. Our AI Search Audit identifies visibility gaps and provides practical recommendations to strengthen your presence across ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity.
What does the AI Search Assessment include?
Every assessment includes an AI Visibility Assessment, competitor benchmark analysis, AI Search Opportunity Report and prioritised recommendations. We evaluate how AI platforms discover, understand and recommend your business, then identify practical opportunities to improve visibility and authority.
AI Search Enquiry
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