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Stop Renting Your Search Strategy. Bring Your Search Capability In-House.

We help New Zealand and Australian organisations build an AI-powered search capability that combines SEO and AI Search (GEO). Learn how to consistently generate qualified leads and online sales from ChatGPT, Google AI, Gemini, Claude and emerging AI platforms—using practical AI tools and proven workflows.

Your Roadmap to AI Search Success

Build the knowledge, capabilities and strategy needed to increase your visibility across Google, ChatGPT, Gemini, Copilot and the next generation of AI-powered search through live, customised training delivered by an experienced AI Search and SEO expert.

GEO Search Workshops

Build Internal  AI Search Expertise

Develop the knowledge, skills and AI workflows needed to confidently manage SEO, GEO and AI Search within your own team.

ai seo workshops for NZ and Australia

Own Your Search Strategy

Replace agency dependency with practical frameworks, reporting and governance that put your team in control.

AI SEO Workshops

Work Smarter With AI Automation

Learn how to use AI to accelerate research, content planning, competitor analysis, reporting and optimisation.

GEO Workshops for the future of SEARCH

Prepare For The Future

Build a search capability ready for AI assistants and autonomous agents that will increasingly influence how customers discover and buy.

Our AI Search Capability Process

01

Discover & Assess

We assess your current SEO, AI Search maturity, team capability, content, reporting and AI visibility to identify strengths, gaps and opportunities.

02

Design Your Strategy

Together, we develop an AI Search strategy that balances traditional SEO with AI Search (GEO), ensuring your business remains visible as search continues to evolve.

03

Build Internal Capability

Through live, customised workshops, your team learns practical AI Search skills using modern AI tools and proven workflows that can be applied immediately.

04

Implement AI Workflows

We help you build repeatable processes that use AI to streamline research, planning, optimisation and reporting, making your marketing team more productive.

05

Coach & Optimise

AI Search is evolving rapidly. Through ongoing coaching and advisory sessions, we help your team refine its approach, adopt emerging best practices and stay ahead of competitors.

WHAT YOU'LL GET

AI Visibility Audit - What You Get

Gain a clear understanding of how AI platforms discover, interpret and recommend your business. Our assessment identifies strengths, visibility gaps and opportunities across ChatGPT, Google AI Overviews and other AI-powered search platforms.


Here's what's included:


AI Visibility Assessment

Evaluate how visible your business is across leading AI search platforms and understand how AI systems perceive your brand, services and expertise.


Competitor Benchmark Report

See which competitors are appearing in AI-generated recommendations, where they have an advantage, and where opportunities exist to improve your position.


AI Search Opportunity Analysis

Identify the factors limiting your visibility, including content, authority, entity recognition and AI search readiness.


Prioritised 30-Day Action Plan

Receive practical recommendations and next steps designed to strengthen discoverability, authority and recommendation potential across AI search platforms.


2-Hour AI Search Strategy Session
Your assessment includes a dedicated session with an AI Search specialist to review findings, answer questions and provide practical guidance on implementing the recommendations.

AI SEARCH PROCESS

The Clickthrough AI Visibility Framework

Every audit evaluates your business across three critical areas:


Discoverability

Can AI platforms find your business?


Understanding

Can AI platforms understand what you do?


Recommendation

Would AI confidently recommend your business?


This framework helps identify where visibility opportunities exist.

AI SEO Workshops, by Glen Maguire

Why Clickthrough?

For over 16 years, Clickthrough has helped New Zealand businesses improve their online visibility through SEO, Google Ads, content marketing and digital strategy.


As search evolves, we've expanded our expertise into AI visibility and AI-powered customer discovery. Our AI Search offering is supported by insights and expertise from Matrix AI, a specialist AI consultancy founded by Clickthrough's owner. Matrix AI helps organisations develop AI strategies, governance frameworks, training programmes and AI adoption initiatives.


This combination of digital marketing expertise and specialist AI consulting knowledge gives us a practical understanding of how AI platforms discover, understand and recommend businesses.


Our AI Search Audit provides a clear assessment of how visible your business is across platforms such as ChatGPT, Google AI Overviews, Gemini and Perplexity, along with practical recommendations to improve your visibility and competitive position.

Frequently Asked Questions

  • What is AI Search?

    AI Search refers to the growing use of platforms like ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity to answer questions, recommend products and suggest service providers. Instead of displaying a list of links, these platforms generate direct responses. AI Search optimisation helps businesses improve their visibility within these AI-generated answers and recommendations.

  • How is AI Search different from traditional SEO?

    Traditional SEO focuses on improving rankings in search engines like Google. AI Search focuses on helping AI platforms find, understand and recommend your business when users ask questions. While strong SEO remains important, AI visibility is also influenced by factors such as content structure, authority, entity recognition, trust signals and how easily AI systems can interpret your expertise.

  • Can you improve visibility in ChatGPT and Google AI Overviews?

    Yes. While no agency can guarantee placement in AI-generated answers, there are proven strategies that improve the likelihood of your business being discovered, understood and referenced by AI systems. Our AI Search Audit identifies visibility gaps and provides practical recommendations to strengthen your presence across ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity.

  • What does the AI Search Assessment include?

    Every assessment includes an AI Visibility Assessment, competitor benchmark analysis, AI Search Opportunity Report and prioritised recommendations. We evaluate how AI platforms discover, understand and recommend your business, then identify practical opportunities to improve visibility and authority.

AI Search Enquiry