Generate Leads from AI Search Engines Like ChatGPT & Google Gemini

Get Found Where Customers Are Now Searching

Search has shifted. Millions of people in New Zealand and worldwide are turning to AI search engines like ChatGPT, Google Gemini, and Microsoft Copilot to find businesses, compare services, and make purchase decisions. If your company isn’t showing up in these results, your competitors will.


At Clickthrough, we specialise in helping New Zealand businesses generate leads from this new era of search. Our AI Search Engine Optimisation services combine 16+ years of SEO expertise with cutting-edge AI strategies to keep your brand visible — and chosen — in the places customers are already asking questions.

What is AI Search & Why It Matters for Your Business

Definition:

AI Search is powered by conversational AI platforms (ChatGPT, Gemini, Claude, Bing Copilot, Perplexity) and Google’s AI Overviews. Instead of clicking through long search results, users get direct, summarised answers.


User behaviour:

People are increasingly researching products and services directly inside these AI engines.


In fact, Ignite reports that 62% of consumers have already used ChatGPT or Gemini for purchase research.


The impact:

Leads are won or lost in seconds inside AI summaries. Optimisation is no longer just about Google — it’s about visibility across the full ecosystem of AI engines.

The Top 3 AI Search Engines Your Business Must Optimise For

ChatGPT (OpenAI) dominates AI search with more than 5 billion visits a month. If your business is cited in its answers, you gain instant brand visibility and clicks.


Google Gemini is built into Google Search via AI Overviews. Because of Google’s market share, early adopters in New Zealand have a unique chance to capture long-term visibility.


Microsoft Copilot / Bing Chat is integrated across Microsoft 365 and Bing, making it a daily companion for business users — a powerful channel for lead generation.

Our AI Search Services (AEO) – How We Deliver Leads

AI Search Engine Optimisation. We optimise your website and content so it’s discoverable and trusted by AI engines.


AI-Powered Keyword & Topic Research. We find out what customers are asking AI platforms — not just Google — and ensure you’re the answer.


Content Creation & Optimisation for AI Search. From web copy to blogs, we structure content for AI readability, citations, and authority.


AI Search Monitoring & Reporting. We track how often your brand appears in AI search summaries and adapt strategy to boost visibility.


Performance Reporting. You’ll see the numbers: lead volume, conversion impact, traffic uplift, plus new AI search-specific metrics.

Why Work with Clickthrough

  1. 16+ years of SEO leadership in New Zealand.
  2. Exclusive client partnerships — we don’t work with your competitors.
  3. Local focus, global expertise — we know how Kiwis search, and how global AI engines index.
  4. Proven results — our clients see measurable growth, not vague promises.
  5. Integrated AI expertise - Clickthrough is a co-founder of Matrix AI Services.

AI search is already reshaping how customers find and choose businesses in New Zealand. The early movers will lock in visibility and dominate leads for years to come. Don’t get left out of the conversation. 👉 Book a free AI Search strategy session today.

FAQs

  • How is AI search different from traditional Google SEO?

    AI search engines like ChatGPT, Gemini, and Copilot don’t just list links — they provide summarised answers. This means your content needs to be structured, authoritative, and cited to appear. Traditional SEO remains important, but AI search requires an extra layer of optimisation to ensure your brand is included in AI-generated responses.

  • Can my business actually get leads from AI search engines?

    Yes. Consumers are already using AI tools to research products and services. If your content is optimised to appear in AI answers, you gain visibility right at the moment of decision-making. For New Zealand businesses, this is a chance to get ahead while competitors are still focused only on Google.

  • How long does it take to see results from AI search optimisation?

    You’ll usually see early signals — such as your brand being cited in AI summaries — within the first few months. Lead growth typically follows as visibility builds. Because AI search is evolving fast, being early means you capture momentum sooner and adapt ahead of the curve.

AI Search Services Enquiry