NZ Website Copy Writing

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Clickthrough provides expert web copywriting services to a premier list of Auckland, New Zealand and International companies. Web copywriting is an essential part of your online marketing success.

The design of your website should create a great first impression with the copy closing the sale. Good web copy needs to both engage visitors and boost search engine rankings otherwise your marketing costs will rocket!

Copywriting Services

Your web copy needs to entice your target audience and boost your SEO rankings. Our in-house web copywriters enjoy creating custom website copy that sets you apart from competitors and boosts your SEO rankings. At Clickthrough we use a tried and trusted approach to writing web copy that includes:

Website copy writing
SEO copy writing
Copywriting for website landing pages
Google Ads copy writer services
eCommerce product rewrites
Removing duplicate web copy and generating unique web copy
Copy writing training
New website copy writing
Content marketing copy (blogs, articles, etc)

Before20%Target50%Achieved85%

Website Copy Writing Tips

Research by eConsultancy indicates the days of using keywords density (repetition of a target search term) to rank an article are over.

Modern SEO copywriting is about putting time and effort into creating content that is genuinely valuable to the reader.

Ultimately, Google and the other search engines want to rank web pages that have a higher probability of answering a users search query. Article copy should be unique, topical, engaging and readable.

Clickthrough Copy Writing Approach

Write persuasive copy that appeals to your target audience then consider the search engines – a good user experience (UX) will impact how your article ranks in the search engine results pages (SERPs).
Don’t obsess about keywords – write naturally whilst ensuring you use keyword derivatives and similes of the search terms you want the article to rank for.
Write longer, more informative articles that engage the reader and helps them find answers to their search query.
Consider images and adding video to articles to drive user engagement and interactivity.
Backlinks are becoming less important – focus rather on the quality of your article content and the onpage optimisation of the article.
Social media copywriting to boost brand community engagement and online buzz.

To learn more, call one of our online copywriters toll free on 0508 254-258. We’d love to help your business achieve more online.

Our Services

Organic SEO Services

Google Ads Management

Conversion Rate Optimisation

Search Engine Marketing

e-Marketing Training Courses

Social Media Marketing

Clients Testimonials

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We have used Clickthrough for a number of years. They are fabulous to work with and have improved our results considerably using ethical search engine marketing practices.
I have no hesitation recommending Clickthrough 👍.

Services Provided: SEO, Google Ads & Training.

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I approached Clickthrough and a number of other agencies when I made the decision to improve the SEO standing of my business' website. There was a very clear reason why I chose Clickthrough: I was impressed with Glen Maguire's preparation and completely convinced that his desire to help me was sincere (and not just about the money). Months later I could not be happier with my decision. FIREFLY PHOTOGRAPHY ⭐⭐⭐⭐⭐.

Services Provided: Local Google Maps SEO & Training.

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I just wanted to acknowledge the value that your staff are bringing to the relationship that we have with Clickthrough. They have great suggestions and we are working collaboratively to make a positive difference with the website and other digital outcomes. YRCO ⭐⭐⭐⭐⭐.

Services Provided: SEO, Google Ads & Training.

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I just wanted to say it's a pleasure working with the team at Clickthrough, I am really proud of the results we're achieving. HAVAIANAS, NZ ⭐⭐⭐⭐⭐.

Services Provided: Google Ads, Google Shopping & Organic Search.

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Given my experience in SEO marketing I was wary about the "Google Hacking" SEO tricks many companies use to generate results. I choose Clickthrough after extensively researching their methods and can assure you this is SEO at it's core framework. We have seen great, long lasting results are will continue to work with Clickthrough because they are just that good! VAPOURIUM 👍.

Services provided: eCommerce Shopify SEO

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As their client, Pro Climb enjoys working with Clickthrough. We started working with Clickthrough in mid-2020 and it has been a pleasure working with Glen and his team. Attention to detail, ethics, teamwork, and excellent client service are just a few of the attributes that come to mind when describing Clickthrough. Clickthrough played a significant role in increasing our revenue through the challenging year of 2020. If you need a digital marketing company that takes the time to understand your business and creates marketing messages that truly reflect your business then I highly recommend you contact Clickthrough. Pro Climb ⭐⭐⭐⭐⭐.

Services Provided: SEO, Google Ads and Digital Marketing Strategy