Digital Blog
Read our range of blog articles, or listen to our SEO podcasts for recent tips, advice and industry news on Digital Marketing.
Why Your Marketing Staff Need to Understand the SEO Basics
You can listen to this article here: Search engine optimisation (SEO) is not something you naturally know how to do. It’s a relatively new concept
What Is Your Real Source of Conversion?
You can listen to this article here: A quick glance at your Google Analytics will show you just what channel your customers used to access
The debate, PPC vs. Organic SEO
You can listen to this article here: Most businesses with a digital presence in New Zealand would have by now heard of the term ‘SEO’.
SEO Copywriting in 2020
You can listen to this article here: Content marketing has always played a significant role in drumming up interest in a product or service, even
Bing Advertising – Worth it in New Zealand?
You can listen to this article here: When you start looking at various advertising platforms for your business, there are a few key players. You
The Importance of Keyword Research and What it Means for Your Business
You’ve got a product or service to sell. You’ve got a website. You’re ready to serve hundreds of customers. But where are they, and why
Ethical Marketing and Why It’s the Best Option for Your Business
You can listen to this article here: Ethics are something that every business aims to have in every facet of their business. They want their
Upskill with eLearning
For several years, businesses have been transitioning from traditional bricks and mortar models to those that incorporate an online and digital presence. That transition might
Action is the antidote…
We’re in extraordinary times as a coronavirus called COVID-19 has the world firmly in its grasp. But even though everyday life and business feels uncertain at this
Fight, flight or freeze. How to keep moving forward during a crisis.
As most business owners and employees will now be aware, a Coronavirus disease, known as COVID-19, is rapidly spreading around the world. As of March
Review Me: Why Getting User Reviews for Your Business is Important – and How to Get Them
When you enjoy a meal at a restaurant, you’ll often find that a waiter or waitress will visit your table and ask how everything is.
How the Multi-Channel (PPC + SEO + SEM) Approach Actually Works
Search engine optimisation (SEO) is a beautiful thing. Search engine marketing (SEM) with PPC advertising has its place in most businesses, as well. Everyone has
10 Essential SEO Trends You Need to Know in 2020
Who should attend our online courses? In 2019, you might have thought you knew everything there is to know about search engine optimisation (SEO). You
