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Website Design

There is no point in having a dynamic online marketing strategy in place if your website design is counterintuitive! Visitors will arrive, leave disappointed and tell others about their poor experience.

Clickthrough’s team of online marketing experts and website designers follow a proven methodology that blends the complexities of website design, persuasive website content and online marketing into a user-centric experience that drives best lead generation and onsite lead conversion.

The Clickthrough methodology has the user at its heart. Clickthrough rigorously seeks out and employs best in class usability standards.
 

Usability

Usability

The Clickthrough website design methodology has users at its core. Our focus is to constantly strive to design websites that are intuitive and easy to use. Visitors to your website must be able to instinctively find what they are looking for, and complete an action. The information on your website needs to be presented in a clear and concise way, navigation should to be highly intuitive and obvious, content needs to be displayed in a priority format, and there should be no surprises!

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Wireframes and Interface Design

Wireframes and Interface Design

The Clickthrough website wireframes are visual frameworks of your new website or primary landing page. The Clickthrough wireframe illustrates the web-page layout, arrangement of its content, and relationships between its pages.

The primary purpose of the Clickthrough wireframes is to define the functionality, behaviour, and priority of content, before graphical design commences.

The Clickthrough wireframes include interface elements and navigational systems (also known as information architecture or site taxonomy), and how the various elements function cohesively.

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Increase Conversions

Increase Conversions

Increasing the conversion rate of visitors to your website should be the primary purpose and goal of your website.

Clickthrough has an impressive success rate improving client’s conversion rates using techniques such as usability reviews, conversion funnel rate optimisation, and using Google Website optimizer to conduct A/B testing and multivariate testing scenarios.

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